📚 What is this video about? 📚 In this video, I'll be covering 20 questions that you should be able to answer in order to validate any business idea or product! Use this video whenever you want to develop an thought-out plan and assessment before you jump into a new project or business. I'll cover 5 major areas 1) Value Add - What benefit do you provide? 2) Current Industry - What's already out there? 3) Team - Who are you and why does it matter? 4) Creation - From mind to paper to reality 5) Resources - What do you need to start and exist? ⌛ 𝗖𝗼𝗻𝘁𝗲𝗻𝘁𝘀 ⌛ 0:00 - Intro 0:22 - What is EntreKey? 0:37 - Welcome to the Product/Business Feasibility Test 1:16 - Created 5 Hypothetical Businesses to Help Explain 1:23 - Section 1 | Value Add - What are you solving? 1:28 - Question 1 1:47 - Question 2 2:04 - Question 3 2:17 - Question 4 2:50 - Example 1 | Back Ache Patch Company 3:38 - Section 2 | Current Industry - What's already out there? 3:44 - Question 5 4:10 - Question 6 4:23 - Question 7 4:32 - Question 8 4:56 - Question 9 5:13 - Example 2 | Cafe or Coffee House 6:34 - Section 3 | Team - How are you and why does that matter? 6:39 - Question 10 6:44 - Question 11 6:56 - Question 12 7:05 - Question 13 7:16 - Example 3 | Social Media Marketing Agency 8:01 - Section 4 | Creation - How will the idea go from Mind to Paper to Reality? 8:10 - Question 14 8:23 - Question 15 8:39 - Question 16 8:44 - Example 4 | T-Shirt Printing Ecommerce Business 9:23 - Section 5 | Resources - What do we need to start and exist? 9:28 - Question 17 9:36 - Question 18 10:05 - Question 19 10:17 - Question 20 10:38 - Example 5 | Habit-Tracking App Company 11:39 - Summary of the Product/Business Feasibility Test 11:47 - Make sure to subscribe for more! ❓ What is this Channel About? - EntreKey ❓ My name's Chirag and I come from a small business family so I know what it's like to have a thousand questions and not enough answers. Through EntreKey, I take high-level business concepts, geek out over them, and then try to break them into actionable insights that you can use in your businesses! #️⃣ Tags #IdeaTesting #Ideation #Entrepreneurship #BusinessOwner #HowToTestYourIdea This video is NOT sponsored. Some product links are affiliate links which means if you buy something we'll receive a small commission. EntreKey.com EntreKey | 𝗦𝗵𝗮𝗿𝗶𝗻𝗴 𝗘𝘃𝗲𝗿𝘆𝘁𝗵𝗶𝗻𝗴 𝗪𝗲 𝗟𝗲𝗮𝗿𝗻 𝗔𝗯𝗼𝘂𝘁 𝗕𝗲𝗶𝗻𝗴 𝗕𝗲𝘁𝘁𝗲𝗿 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗟𝗲𝗮𝗱𝗲𝗿𝘀 𝗧𝗶𝗸𝘁𝗼𝗸: https://www.tiktok.com/@entrekey?lang=en 𝗪𝗲𝗯𝘀𝗶𝘁𝗲/𝗯𝗹𝗼𝗴: www.EntreKey.com 𝗜𝗻𝘀𝘁𝗮𝗴𝗿𝗮𝗺: https://www.instagram.com/entre.key/ 𝗠𝗲𝗱𝗶𝘂𝗺: 𝗵𝘁𝘁𝗽𝘀://𝗺𝗲𝗱𝗶𝘂𝗺.𝗰𝗼𝗺/@𝗖𝗵𝗶𝗿𝗮𝗴𝗡𝗶𝗷𝗷𝗲𝗿 Disclaimer: Opinions expressed are solely my own and do not express the views or opinions of my employer. I am not guarenteeing any results, simply providing a possible tool for individuals to utilize, at their discretion. This content is for informational purposes only, you should not construe any such information or other material as legal, tax, investment, financial, or other advice. Copyrights and/or trademarks of any character and/or image used, belong to their respective owners.

📚 What is this video about? 📚 “People don’t buy what you do; they buy why you do it. And what you do simply proves what you believe” - Simon Sinek In this video, I go over how your business can use Sinek's Golden Circle theory to create brand that inspires your employees and customers. Think about Nike. We can argue that you find similar quality clothing for a cheaper price. So why does that “check” mean so much? Because Nike doesn’t sell us the sweat pants or hoodie aka the what. It sells us the the symbolism of “Just Do It”. Sinek argues that brands need to focus their marketing around answering 3 questions in the following order: Why? - Why does your brand exist? What is the purpose? What does your brand truly stand for? How? - How do you meet that purpose? What? - What do you do? What do you physically sell? Check out Simon Sinek’s website for more info: https://simonsinek.com/commit/the-golden-circle Important Clarification: Sinek's go-to example is usually Apple and not Nike. In this video, we're just using Nike as an example of a brand that fits into the Golden Circle Theory. We are not implying that Nike has used the Golden Circle Theory or that there is any connection between Sinek and Nike. ⌛ 𝗖𝗼𝗻𝘁𝗲𝗻𝘁𝘀 ⌛ 0:00 - What is this video about? 0:18 - Who is EntreKey? 0:34 - Who is Simon Sinek? 0:52 - What is Sinek's Golden Circle Theory? 1:40 - Here's an interest way to look at the Golden Circle Theory 1:57 - 1 | Your Why 2:26 - 2 | Your How 2:58 - 3 | Your What 3:32 - Here's an example using Nike 4:11 - Quick Summary 4:18 - Why does this matter for business owners or entrepreneurs? 5:32 - How can you use the Golden Circle Theory to strengthen your business? 5:48 - Remember to subscribe for more! Article that gave the “Vision, Method, Product” version of Golden Circle: https://uxplanet.org/3-things-wrong-with-simon-sineks-golden-circle-f262fed6ce3f #️⃣ Tags #Branding #GoldenCircle #Businesstips #SmallBusiness #SimonSinek #ExplainerVideo #entrepreneurship #howto #marketing #sales #leadership This video is NOT sponsored. Some product links are affiliate links which means if you buy something we'll receive a small commission. EntreKey.com EntreKey | 𝗦𝗵𝗮𝗿𝗶𝗻𝗴 𝗘𝘃𝗲𝗿𝘆𝘁𝗵𝗶𝗻𝗴 𝗪𝗲 𝗟𝗲𝗮𝗿𝗻 𝗔𝗯𝗼𝘂𝘁 𝗕𝗲𝗶𝗻𝗴 𝗕𝗲𝘁𝘁𝗲𝗿 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗟𝗲𝗮𝗱𝗲𝗿𝘀 𝗧𝗶𝗸𝘁𝗼𝗸: https://www.tiktok.com/@entrekey?lang=en 𝗪𝗲𝗯𝘀𝗶𝘁𝗲/𝗯𝗹𝗼𝗴: www.EntreKey.com 𝗜𝗻𝘀𝘁𝗮𝗴𝗿𝗮𝗺: https://www.instagram.com/entre.key/ 𝗠𝗲𝗱𝗶𝘂𝗺: 𝗵𝘁𝘁𝗽𝘀://𝗺𝗲𝗱𝗶𝘂𝗺.𝗰𝗼𝗺/@𝗖𝗵𝗶𝗿𝗮𝗴𝗡𝗶𝗷𝗷𝗲𝗿 Disclaimer: Opinions expressed are solely my own and do not express the views or opinions of my employer. I am not guarenteeing any results, simply providing a possible tool for individuals to utilize, at their discretion. This content is for informational purposes only, you should not construe any such information or other material as legal, tax, investment, financial, or other advice. Copyrights and/or trademarks of any character and/or image used, belong to their respective owners.

In this video I cover Blockchains, Cryptocurrency, and NFTs in plain english. I also go over how businesses will eventually begin to use this technology and how you can get ahead of the curve! This video is NOT sponsored. Some product links are affiliate links which means if you buy something we'll receive a small commission. ⌛ 𝗖𝗼𝗻𝘁𝗲𝗻𝘁𝘀 ⌛ 0:00 - What is this video about? 0:41 - Here are some wild examples in the news 1:13 - Here are the three topics we'll cover in this video 1:27 - Why does this matter for your business or your start up? 2:20 - Here are some basic terms you should learn first 4:00 - Here's a technical explanation of an NFT 4:53 - Let's use a real-world analogy to example NFTs in plain english 6:06 - How does this analogy relate to NFTs, Crypto, and Blockchain? 6:31 - What is the Blockchain? Simple explanation 6:57 - Why is blockchain technology important? 7:59 - What is cryptocurrency? Simple explanation 8:10 - Why is cryptocurrency special? 11:05 - What are NFTs? Simple explanation 11:19 - Why are NFTs special or important? 12:27 - Remember to subscribe! 12:51 - Here are some things to be careful about! 14:38 - How are NFTs currently being used? 15:29 - Here's a cool example for business owners to explore 16:53 - Examples on how your business can eventually use NFTs 19:02 - How do I get started? 20:06 - Remember to subscribe! EntreKey | 𝗦𝗵𝗮𝗿𝗶𝗻𝗴 𝗘𝘃𝗲𝗿𝘆𝘁𝗵𝗶𝗻𝗴 𝗪𝗲 𝗟𝗲𝗮𝗿𝗻 𝗔𝗯𝗼𝘂𝘁 𝗕𝗲𝗶𝗻𝗴 𝗕𝗲𝘁𝘁𝗲𝗿 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗟𝗲𝗮𝗱𝗲𝗿𝘀 𝗧𝗶𝗸𝘁𝗼𝗸: https://www.tiktok.com/@entrekey?lang=en 𝗪𝗲𝗯𝘀𝗶𝘁𝗲/𝗯𝗹𝗼𝗴: www.EntreKey.com 𝗜𝗻𝘀𝘁𝗮𝗴𝗿𝗮𝗺: https://www.instagram.com/entre.key/ 𝗠𝗲𝗱𝗶𝘂𝗺: 𝗵𝘁𝘁𝗽𝘀://𝗺𝗲𝗱𝗶𝘂𝗺.𝗰𝗼𝗺/@𝗖𝗵𝗶𝗿𝗮𝗴𝗡𝗶𝗷𝗷𝗲𝗿 Disclaimer: Opinions expressed are solely my own and do not express the views or opinions of my employer. I am not guarenteeing any results, simply providing a possible tool for individuals to utilize, at their discretion. This content is for informational purposes only, you should not construe any such information or other material as legal, tax, investment, financial, or other advice. Copyrights and/or trademarks of any character and/or image used, belong to their respective owners. #Blockchain #BusinessTips #BusinessOwners #NFTs #Explained #Cryptocurrency

Hey y'all! In this video, I'll cover the AIDA Marketing Funnel. We'll go over what it is, how you can use it to SUPERCHARGE your business' marketing, and I give an actionable template for you to use at the end! Questions This Will Answer 1. What is the AIDA Marketing Funnel? 2. How can I take customers through the levels in the AIDA Funnel? 3. How can my business shape it's messaging to guide customers? 4. Where should I start when beginning to market my business? 5. How to structure my business marketing? 6. How to get performance on advertising platforms like Facebook and Google Ads? Contents 0:00 Intro 0:37 What Is the AIDA Marketing Funnel? 1:21 Why Is It Useful? 2:41 A | Awareness 2:53 I | Interest 3:19 D | Desire 3:38 A | Action 4:11 How to Market in Awareness 4:21 How to Market in Interest 4:40 How to Market in Desire 4:55 How to Market in Action 5:14 Remember to Subscribe 5:27 Examples 6:02 Example | Running Shoes 7:24 Ads = Questions 8:00 A Gift for You | Marketing Template 8:44 What Are Brand Awareness Campaigns? 9:06 A Gift for You | Marketing Template - Part 2 11:15 A Gift for You | Marketing Template - Plus 11:32 What Are LookaLike Audiences? 11:44 A Gift for You | Marketing Template - Plus - Part 2 12:53 Things to Remember 13:44 Level-Centric Optimization 14:20 AIDA Marketing Summary 14:32 Remember to Leave a Comment! EntreKey | 𝗦𝗵𝗮𝗿𝗶𝗻𝗴 𝗘𝘃𝗲𝗿𝘆𝘁𝗵𝗶𝗻𝗴 𝗪𝗲 𝗟𝗲𝗮𝗿𝗻 𝗔𝗯𝗼𝘂𝘁 𝗕𝗲𝗶𝗻𝗴 𝗕𝗲𝘁𝘁𝗲𝗿 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗟𝗲𝗮𝗱𝗲𝗿𝘀 𝗧𝗶𝗸𝘁𝗼𝗸: https://www.tiktok.com/@entrekey?lang=en 𝗪𝗲𝗯𝘀𝗶𝘁𝗲/𝗯𝗹𝗼𝗴: www.EntreKey.com 𝗜𝗻𝘀𝘁𝗮𝗴𝗿𝗮𝗺: https://www.instagram.com/entre.key/ 𝗠𝗲𝗱𝗶𝘂𝗺: 𝗵𝘁𝘁𝗽𝘀://𝗺𝗲𝗱𝗶𝘂𝗺.𝗰𝗼𝗺/@𝗖𝗵𝗶𝗿𝗮𝗴𝗡𝗶𝗷𝗷𝗲𝗿 Disclaimer: Opinions expressed are solely my own and do not express the views or opinions of my employer. I am not guarenteeing any results, simply providing a possible tool for individuals to utilize, at their discretion. This content is for informational purposes only, you should not construe any such information or other material as legal, tax, investment, financial, or other advice. Copyrights and/or trademarks of any character and/or image used, belong to their respective owners.

Here are 15 digital marketing terms every business owner should know. Hi all, this is one of my first videos so please let me know if you have any feedback or advice, in the comments! Subscribe to stay up to date with business concepts, news, and interviews with business leaders. Timing 0:00 Intro 0:14 Organic Traffic 1:08 Audience 1:44 A/B Split Testing 2:20 Impressions 2:49 KPI - Key Performance Indicator 3:26 Conversions 3:46 Coster Per Acquisition/Conversion 4:32 CPC - Cost Per Click | PPC - Pay Per Click 4:57 CTA - Call to Action 5:15 Landing Page 5:38 Keywords 6:00 CTR - Click Through Rate 6:50 Remarketing / Retargeting 7:20 Conversion Path 7:54 SEO - Search Engine Optimization EntreKey | 𝗦𝗵𝗮𝗿𝗶𝗻𝗴 𝗘𝘃𝗲𝗿𝘆𝘁𝗵𝗶𝗻𝗴 𝗪𝗲 𝗟𝗲𝗮𝗿𝗻 𝗔𝗯𝗼𝘂𝘁 𝗕𝗲𝗶𝗻𝗴 𝗕𝗲𝘁𝘁𝗲𝗿 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗟𝗲𝗮𝗱𝗲𝗿𝘀 𝗧𝗶𝗸𝘁𝗼𝗸: https://www.tiktok.com/@entrekey?lang=en 𝗪𝗲𝗯𝘀𝗶𝘁𝗲/𝗯𝗹𝗼𝗴: www.EntreKey.com 𝗜𝗻𝘀𝘁𝗮𝗴𝗿𝗮𝗺: https://www.instagram.com/entre.key/ 𝗠𝗲𝗱𝗶𝘂𝗺: 𝗵𝘁𝘁𝗽𝘀://𝗺𝗲𝗱𝗶𝘂𝗺.𝗰𝗼𝗺/@𝗖𝗵𝗶𝗿𝗮𝗴𝗡𝗶𝗷𝗷𝗲𝗿